Search for: "Print Advertisers"
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10 Nov 2022, 5:51 am
Print advertising material can still significantly impact your brand and how current and potential clients view you and your firm. [read post]
8 Feb 2012, 2:00 am
We all know that print is losing readers to online options, and for the first time in U.S. history, marketers are projected to spend more on online advertising than on advertising in print magazines and newspapers. [read post]
31 Jan 2019, 11:30 am
ABSTRACT: This paper looks at the market for print advertising in... [read post]
21 Sep 2009, 6:40 am
MRI Starch, the venerable market research company that has been measuring the effectiveness of advertising for more than four decades, recently completed a survey to find out what makes a print ad sell. [read post]
20 Jun 2011, 3:28 pm
The Food and Drug Administration conducted a three-part study which examined the usefulness of print advertisements for prescription drugs. [read post]
2 Jan 2023, 4:09 pm
““Mouse print” is the fine print in advertising, in a contract, or on a product label, often buried out of easy sight. [read post]
30 Jul 2019, 3:30 am
Omri Ben-Shahar Sellers entice consumers to make purchases by advertising many lovely benefits of their products. [read post]
9 Feb 2006, 12:04 am
The basic concept is that you can bid for space in major print magazines - essentially you can [read post]
31 Jul 2009, 5:55 am
This is nearly a 50% drop off from two years ago, when the economy (and print advertising) were flying a lot higher. [read post]
26 Oct 2012, 7:01 am
It’s a UK first and may be the future of print advertising. [read post]
26 Oct 2012, 7:01 am
It’s a UK first and may be the future of print advertising. [read post]
26 Jun 2017, 3:08 am
We often caution consumers not to believe the big print in advertising because the fine print may well contradict it. [read post]
4 Jan 2019, 6:12 am
The “fine print” in an advertisement sometimes changes an offer made in the large print. [read post]
27 Feb 2017, 8:09 am
” Colorado imposes similar restrictions on print and internet advertising. [read post]
5 Nov 2018, 7:08 pm
Available at SSRN: https://ssrn.com/abstract=3256638 [h/t Joe Hodnicki] “With print circulations in decline and the print advertising market shrinking, newspapers in many countries are under pressure. [read post]
8 Jan 2014, 5:40 am
From the ASC: “Using the theme Truth in Advertising Matters, entrants will submit three creative executions: (1) 30-second TV PSA (pdf of storyboard or script is also acceptable); (2) 30-second radio PSA (pdf of script is also acceptable); and (3) print creative that can be adapted for out-of-home or online media. [read post]
14 Sep 2009, 7:00 am
Advertising expert witness Paul Wright, is a principal of SignValue. [read post]
21 Jul 2008, 8:32 pm
No paper, no ink, no printing processâ€â [read post]
5 May 2013, 3:09 am
*MOUSE PRINT: If you look carefully, in tiny print, you can see the word “each. [read post]
14 May 2015, 2:14 pm
Jay Blankenship, a veteran news advertising executive with a broad background in digital and print sales and branding, has joined The Daily Record as its advertising director. [read post]
