Posts tagged with: "marketing"
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22 Aug 2013, 4:22 pm by Daniel Roberts
The American Bar Association held its annual meeting in San Francisco a couple of weeks ago. I was asked to serve on a panel of coaches, recruiters and career consultants in a program called “Career Advice Live.” It was directed to attorneys with one to six years of experience. My topic was Legal Marketing. The […]The post Two Simple Legal Marketing Tips appeared first on coachingforlawyers.com. [read post]
1 Mar 2011, 4:00 am by Kevin Houchin
Q: What do you do? A: [Insert elevator speech here.] You must have a great an answer—because your elevator speech strategy is critical to effective professional networking, niche marketing, brand development, and even your social media strategy—but have you ever really thought about it? You should, but you don’t have to make it complex. Most people [...]---------------------Elevator Speech Strategy: Fill in the Blanks is a post from the law practice blog: Lawyerist [read post]
18 Jan 2010, 3:00 am by AttorneySync
Check out last week's most popular posts from AttorneySync: What The "Significant Objects Project" Can Teach Us About Law Firm Marketing Top 10 Lawyer Movies Google Analytics In 60 Seconds Geniuses, Prodigies, Late Bloomers, & Your Law Firm Marketing How To Encourage More Interaction With Your Legal Blog Visitors who read this post also read: Geniuses, Prodigies, Late Bloomers, & Your Law Firm Marketing Free Guide: The Top 7 Google Tools Your Law Firm Should Be Using Bates 2010 [read post]
24 Jan 2011, 11:01 am
I was thinking about this very question today. Why couldn't a law firm offer a Groupon for their services? Why not indeed? It is not so disimilar from offering alternative fees. I had recently read about a women-owned firm who were offering flat-fee services for divorces, custody battles and the like. Why not a Groupon? I can see it now: 50% off Legal Services: $100 for $200 worth of Family Law Services. I challenge someone to do this and report on the results. What's the worst thing that… [read post]
7 Jan 2010, 9:50 am by AttorneySync
Download Your Free Guide: Law Firm Websites Done Right With the following guide, our goal is to give you some simple and tangible considerations that should be on your mind when you're either setting up your own website, or hiring someone else to build it for you. The Law Firm Websites Done Right Guide Includes: Identifying The Goals For Your Law Firm's Site Static Sites vs. Content Management Systems Important Technical Components of A Good Site Content and Layout of Your Site's Pages You can… [read post]
22 Sep 2010, 5:49 am by Eria
As an IP legal services professional, how often have you run online and offline marketing campaigns that have not worked? When this happened, how did you analyse the effectiveness of the campaign(s) and what did you learn? For many IP legal services professionals, inconsistent marketing tactics and campaigns tend to result from: (1) The lack of [...] [read post]
9 Feb 2012, 3:02 pm by Jay Pinkert
A digest of social media “how-to” advice and tips for legal marketing. 22 must-have WordPress plugins [infographic] WordPress Hosting SEO and For Bloggers By Bloggers 5 Things Successful Bloggers Do Differently | Bit Rebels 5 Quick Tips for Improving Your Blog’s Navigation | PushingSocial 50 Innovative Ways to Get More Twitter Followers | Twitter Tools and Twitter Tips Blog MeetingBurner Is a Fast, Free Video Conferencing Solution, No Downloads Required | Lifehacker 37 Free Video Answers… [read post]
11 Nov 2011, 5:59 am by Jay Pinkert
12 Tenets of Relationship Marketing Effectiveness | MariSmith.com 8 Social Media Platforms (Other Than the Big 3) to Drive Traffic To Your Site | Social Media Today  Putting the User Back in User Experience: 5 Ways to Humanize Your Website | Orbit Media Studios 8 Secrets To Use Twitter For SEO From @RandFish | Buffer 4 Reasons Content Marketing Isn’t as Scary as You Think | MarketingProfs Ditch PowerPoint For Google Presentations | Lawyerist 11 Digital Marketing Strategy Lessons | Eloqua… [read post]
8 Mar 2011, 8:00 am by Gyi Tsakalakis
Have you ever wondered how your competition has great visibility for local search phrases? Most likely, they’re implementing a variety of law firm web marketing strategies. Local law firm web marketing can be one of the most efficient ways to increase your professional visibility online. As search engines become more local and social, local law firm [...]--------------------- 25 Local Law Firm Web Marketing Strategies is a post from the law practice blog: Lawyerist [read post]
11 Feb 2010, 6:03 am by Jeremy Hoders
As marketing professionals, we are continually searching for ways to extend our brand and touch our clients and prospects in a cost effective way, but how do you know your tactics are effective? Now more than ever, we should be building tools into our marketing strategy to track and analyze the results. Tracking your marketing strategies will allow you to make targeted changes that will help strengthen your marketing as you move your brand… [read post]
30 Nov 2011, 2:05 pm by Jay Pinkert
Top 10 Blogging Tips for Law Students | The Undeniable Ruth 4 Media Law Tips for Content Marketers | Content Marketing Institute 10 Tools to Significantly Increase Your Twitter Efficiency | arkarthick.com 3 ways to use Twitter for Media Relations by @the_only_keredy | Spin Sucks  A 6-Step Survival Guide for Search Engine Updates | Entrepreneur.com  21 Things Content Marketing Experts Wish They Had Known When They Got Started | Content Marketing Institute  7 Types of Sharers | Social Media… [read post]
11 Jan 2012, 1:35 am by Jay Pinkert
A digest of social media “how-to” advice and tips for legal marketing. 6 Guidelines for Exceptional Website Design and Usability | HubSpot What is the Best Time of Day to Tweet | Graywolf’s SEO Blog  3 Tools For Managing a Killer Multi-Author Blog | Convince & Convert The Power of Using Lists for Link Building | SEOmoz 5 Tips For Choosing the Right WordPress Theme Design | For Bloggers by Bloggers 31 Blog Design Mistakes (& How to Fix Them) | Heidi Cohen Why Use Google Webmaster Tools? |… [read post]
23 Feb 2012, 4:57 pm by Jay Pinkert
The long history and distinguished heritage of content marketing is laid out in this informative and entertaining infographic from the Content Marketing Institute. As a current subscriber of the genius LEGO Club Jr., I was particularly interested to see reference to its forebear. In case Joe Pulizzi comes across this shout out, one milestone I would like to see in a future iteration is the first “whitepaper” used for marketing purposes. Like this infographic? Get more content marketing… [read post]
2 Feb 2012, 7:00 am by Jay Pinkert
A digest of social media “how-to” advice and tips for legal marketing. 11 tips for a better Facebook ad campaign | SEOptimise 5 Steps To Bootstrapping Your PR Efforts | SEOmoz 5 Essential Qualities of Growing Your Blog Quickly in a Crowded Niche | Kikolani 47 Essential Social Media Tools for Content Marketers | Junta42 5 Ways to Brand Your New YouTube Profile | Social Media Examiner  15 essential tasks to complete after installing WordPress | WordPress Hosting SEO Keyword Research Mistakes to… [read post]
26 Jan 2012, 2:04 pm by Jay Pinkert
A digest of social media “how-to” advice and tips for legal marketing. Google+ Business Page : The First 5 Things You Should Do with It | WindMill Networking 3 New Apps to Manage Your Social Networks | Social Media Examiner How to Build Better Client Personas to Drive Killer Content | HubSpot 3 Key Ways To Turn Your Blog Into A Super-Resource | The Content Strategist  How to Share Content More Efficiently by Integrating Google Reader and Buffer | Social Media Explorer Client Intake Resources |… [read post]
13 Jan 2012, 5:38 am by Jay Pinkert
A digest of social media “how-to” advice and tips for legal marketing. 6 Ways to “Thicken” Your Content | Vertical Measures The 5 Golden Rules of Content Marketing | The Next Web Download Our Free Guide to the Genesis Design Framework for WordPress | Copyblogger Tweet late, email early, and don’t forget about Saturday: Using data to develop a social media strategy | Nieman Four Tips for Improving Your SEO | Freelance Switch  Setting Content Marketing Guidelines: 5 Templates | Content… [read post]
20 Jan 2012, 7:03 am by Jay Pinkert
A digest of social media “how-to” advice and tips for legal marketing. 21 Tactics to Increase Blog Traffic (Updated 2012) | SEOmoz Content Marketing Must Have Checklist | Heidi Cohen  Multi-Author Blogging 101 – Getting Started | For Bloggers By Bloggers 10 principles of social media content marketing | Firebrand Guy Kawasaki: 8 Tips on The Art of Branding | TentBlogger  How to Optimize Your Business’ Google Plus Profile by Vertical Measures 50 Ways To Win at YouTube | Smart Online… [read post]
22 Oct 2010, 7:05 am by Jeff Berman
SEO is not just getting ranked for a keyword SEO is not just building “x” number of links each month SEO is not just submissions to social bookmarking sites SEO is not just stuffing keywords onto a web page SEO is not just submitting an XML sitemap SEO is not just submitting your site to the search engines SEO is not just adjusting your meta data SEO is not just getting a listing in a directory SEO is not just brainstorming some keywords SEO is not just creating landing… [read post]
3 Feb 2012, 8:34 am by Stephen Fairley
Do you know someone who loves the law, but not the prospect of law school?  If so, I am happy to share with you this interesting infographic from Schools.com on how to become a paralegal:  Courtesy of: Schools.com Tweet [read post]
16 Nov 2011, 9:29 am by Jay Pinkert
5 Simple Steps to Analyzing Your Keyword Competition | TentBlogger 6 Ways to Increase Your Traffic as a New Blogger – StumbleUpon 7 Tips to Increase Your Blog Comments | Social Media Examiner 9 Social Marketing Tools From Inc. Magazine | Soulati-’TUDE! 30 Smart Ways to Spark Social Media Engagement  |  Techzella 4 Exquisitely Simple Security Fixes For Your WordPress Blog | For Bloggers by Bloggers 50 Social Media Content Ideas | Connection Cafe  [read post]