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2 Sep 2014, 11:30 am
ABSTRACT: Targeted advertising can benefit consumers through lower prices for access... [read post]
27 May 2011, 3:27 pm
At long last, David Bernstein and Bruce Keller's The Law of Advertising, Marketing and Promotions is being published. [read post]
16 Apr 2009, 11:31 am
Barbara Wilson of Franklin Pierce Law School pointed me to a program on European and American advertising law run by Franklin Pierce and the University of Limerick in Ireland, July 24-25, 2009. [read post]
22 Jul 2014, 9:20 am
There is nothing actually wrong with naming the competition in advertising. [read post]
11 Feb 2012, 6:28 am
MARCH 27, 2012 – Toronto Advertising Standards Canada (“ASC”) will be holding an introductory seminar relating to its Canadian Code of Advertising Standards, “Canada’s principal instrument of advertising regulation. [read post]
28 Jan 2016, 2:19 pm
(“Novartis”) discontinue advertising claims that its supplement Benefiber “Helps Maintain Regularity. [read post]
6 Jan 2008, 9:58 am
Pitfalls await tech giants as they attempt to engineer the great leap forward into "targeted advertising" â€â [read post]
5 May 2011, 9:42 am
" In all that time, we had never accepted paid advertising at InsureBlog. [read post]
2 Jan 2017, 9:05 am
Lawyer advertising in Ontario has been subject to increased scrutiny over the past several years, which led to an Advertising and Fee Issues Working Group and an Advertising & Fee Arrangements Issues Working Group Report. [read post]
1 Jun 2016, 5:51 pm
., Mobile Advertising: Economics, Evolution and Policy (June 1, 2016). [read post]
30 Dec 2015, 6:50 am
As publishers increasingly rely on more modern methods of native advertising, the FTC has published a new guidance on enforcement that clarifies when native advertising may cross the line and become deceptive to consumers. [read post]
30 Dec 2015, 6:50 am
As publishers increasingly rely on more modern methods of native advertising, the FTC has published a new guidance on enforcement that clarifies when native advertising may cross the line and become deceptive to consumers. [read post]
29 Feb 2012, 7:56 pm
A few interesting advertising and marketing law developments that caught my eye today included: Canadian Transportation Agency Wraps up Consultations on Air Services Price Advertising Regulations The Canadian Transportation Agency wrapped up its public consultations on its Air Services Price Advertising Regulations on February 26th. [read post]
11 Dec 2013, 1:16 pm
Comparative Advertisements v Trade Marks There has been considerable debate in Europe over the years about the interaction between comparative advertising law and trade mark law: this become even more relevant as competition hots up between competing brands in the cold season.Comparative advertising is permitted under the European Directive 84/450, as amended and now codified as Directive 2006/114, which concerns the regulation of misleading and comparative… [read post]
30 Jan 2021, 12:12 pm
“Advertising technology, or ad tech, has significantly transformed the way that advertising is delivered to consumers online. [read post]
27 Jul 2023, 6:06 am
In other words, consumers and advertisers were due for an update on what counts as deceptive advertising online. [read post]
30 May 2012, 4:47 pm
Patent and Trademark Office for an “Advertisement Scheme for use with interactive content”. [read post]
5 Apr 2011, 7:25 am
I broach the subject of lawyer advertising every so often, because there seems to be so many different things to write on the subject. [read post]
31 Jan 2019, 11:30 am
ABSTRACT: This paper looks at the market for print advertising in... [read post]
9 Mar 2020, 5:00 am
ABSTRACT: This paper examines the impact of advertising on the firm performance... [read post]
