Search for: "Spectrum Brands"
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10 Jul 2010, 11:26 pm
This image got me thinking about how often this marketing strategy -- if it can be called a strategy -- works, and the circumstances that might permit a business to succeed, despite being brand-less, on the wrong end of the Spectrum of Distinctiveness, and operating under nothing more than an unprotectable generic name. [read post]
22 Apr 2011, 2:35 pm
How can brand owners combat this problem? [read post]
6 Mar 2010, 8:19 am
Spectrum Brands SD/CA 09-cv-0058 Judge Barry Ted Moskowitz Pantentee Sorensen again attempts to appeal from the Order of Judge Barry Moskowitz granting defendants’ motion to stay the case pending reexamination of patent no. 4,935,184. [read post]
6 Jan 2020, 12:38 pm
(credit: Wi-Fi Alliance) On Friday, the Wi-Fi Alliance announced a new branding for the expansion of Wi-Fi into an additional 1200MHz of unlicensed spectrum. [read post]
15 Feb 2015, 2:14 pm
Coined, Fanciful and Suggestive brands all fall on the distinctive side of the spectrum and are entitled to protection. [read post]
31 Jan 2018, 10:05 pm
Darunavir is marketed by Janssen (the exclusive licensee) under the brand Prezista. [read post]
23 Mar 2023, 9:03 pm
Editor’s note: Following is a letter sent by Roberta Wagner of the Consumer Brands Association to FDA Commissioner Robert Califf. [read post]
28 Oct 2008, 9:00 am
Learned from a Forbes email newsletter about Vitrue's new social media index, which measures references to brands across the full spectrum of the social media universe, including blogs, micro-blogging sites like Twitter, social networking sites like Facebook, and social bookmarking sites like Digg. [read post]
21 Jun 2011, 7:11 am
” This is a spectrum. [read post]
8 Jun 2012, 5:28 am
” The person who orders for lunch a “BIG MAC and a COKE” undoubtedly has brand knowledge and brand loyalty. [read post]
6 Sep 2011, 6:00 am
When and How to Respond to a Brand Attack There is a really of spectrum of infringement you want to look at. [read post]
31 Dec 2019, 7:46 am
In brilliant positioning designed to appeal to Republican instincts, they branded this as a “marketplace solution. [read post]
31 Dec 2019, 7:46 am
In brilliant positioning designed to appeal to Republican instincts, they branded this as a “marketplace solution. [read post]
10 Jul 2020, 11:03 am
Charter sells TV, broadband, and phone service under its Spectrum brand name and is the second largest cable company in the US after Comcast.Read 10 remaining paragraphs | Comments [read post]
27 May 2022, 8:26 am
It’s not clear whether people who need to borrow to start college this fall, for instance, would be eligible to have brand-new loans forgiven. [read post]
16 Jun 2010, 8:22 am
We are proud to announce that Shelton & Power, LLC has joined forces with Process Peak to expand our already broad spectrum of franchise services. [read post]
6 Nov 2017, 3:37 pm
International Consortium of Investigative Journalists (ICIJ) – A new leak of confidential records reveals the financial hideaways of iconic brands and power brokers across the political spectrum. [read post]
23 Jul 2013, 9:25 am
Keep in mind that even within the suggestive category of the Spectrum of Distinctiveness, there is a range, or a spectrum within a spectrum — those candidates bordering the descriptive category are considered “highly suggestive” and are somewhat inherently weaker as trademarks than those suggestive marks bordering the arbitrary category (both ends of the spectrum within the suggestiveness spectrum, of course, are… [read post]
4 Oct 2015, 4:49 am
They weren’t at complete opposite ends of the spectrum; they weren’t even sure they believed in a spectrum. [read post]
9 Apr 2012, 11:41 am
Okay, but what about the opposite end of the spectrum: being a commodity. [read post]
