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15 Jan 2015, 8:52 am
This chapter first offers an introduction to current theory on viral advertising from literature in sociology and communication, exploring the contradictory status of the viral advertisement... [read post]
19 Oct 2011, 12:00 am
ABSTRACT: This paper studies the effect of a change in the marginal costs of advertising on advertising expenditures of firms and consumer prices across industries. [read post]
19 Oct 2011, 12:00 am
ABSTRACT: This paper studies the effect of a change in the marginal costs of advertising on advertising expenditures of firms and consumer prices across industries. [read post]
31 Aug 2015, 5:00 am
In short, keyword advertising is a form of online advertising in which a business selects words or phrases (the “keywords”) that trigger its advertisements to appear when the user of a search engine performs a search using those keywords. [read post]
1 Jul 2014, 9:00 am
Euro-Pro, Case No. 14-137(WD Pa) Read More › Tags: Advertising, Advertising, Marketing & Promotions News, False Advertising, Lanham Act [read post]
25 Jan 2012, 7:24 pm
These recent behavioral advertising developments clearly illustrate that advertisers are moving rapidly away from traditional forms of advertising and marketing (e.g., direct mail, print advertising, etc.) and that this is proving challenging to legislators and law-makers to effectively regulate. [read post]
3 Jan 2010, 4:00 am
Thanks to Our Lawyerist Advertisers! [read post]
9 Jan 2010, 4:00 am
Thanks to Our Lawyerist Advertisers! [read post]
15 Apr 2024, 2:30 am
Can Lawyers Advertise? [read post]
24 Jan 2007, 9:46 am
The finalized amendments to the attorney advertising rules in New York are scheduled to take effect on February 1, 2007. [read post]
1 Jul 2023, 8:20 pm
Advertising and marketing, including promotional offers (confusing or misleading advertising, didn’t received advertised interest rate) Trouble using your card Fees or interest o Application denied o Delay in processing application o Sent card you never applied for o Card opened as result of identity theft or fraud o Problem getting a working replacement card o Didn’t receive advertised or promotional terms (different… [read post]
13 Dec 2013, 9:24 am
For Advertisers The Transparency Principle requires third parties (e.g., advertisers and ad service providers) that engage in behavioral advertising on non-affiliated websites to provide enhanced notice to web users about behavioral advertising through a similar hyperlinked disclosure preferably containing the AdChoices Icon in or near the behaviorally-targeted advertisement itself. [read post]
19 Dec 2009, 4:00 am
Thanks to Our Lawyerist Advertisers! [read post]
27 Dec 2009, 3:00 am
Thanks to Our Lawyerist Advertisers! [read post]
29 Jun 2008, 4:08 pm
[link] Nike Advertisement Nestle Advertisement Creative Nestle billboard advertisement. [read post]
6 Feb 2010, 4:00 am
Thanks to Our Lawyerist Advertisers! [read post]
13 Feb 2010, 4:00 am
Thanks to Our Lawyerist Advertisers! [read post]
30 Jan 2010, 4:00 am
Thanks to Our Lawyerist Advertisers! [read post]
23 Jan 2010, 4:00 am
Thanks to Our Lawyerist Advertisers! [read post]
29 Feb 2016, 9:54 am
The United States and New Zealand are the only countries that allow consumer advertising for drugs. [read post]
