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24 Oct 2021, 7:27 pm
We have also published other articles (e.g., here and here) that remind advertisers about these requirements. [read post]
30 Dec 2015, 6:50 am
As publishers increasingly rely on more modern methods of native advertising, the FTC has published a new guidance on enforcement that clarifies when native advertising may cross the line and become deceptive to consumers. [read post]
30 Dec 2015, 6:50 am
As publishers increasingly rely on more modern methods of native advertising, the FTC has published a new guidance on enforcement that clarifies when native advertising may cross the line and become deceptive to consumers. [read post]
13 Dec 2013, 9:24 am
For Publishers Web publishers, as the owner or operator of their websites, are “first parties” under the OBA Principles. [read post]
20 Aug 2013, 9:50 am
Defendants didn’t have standing to bring a claim against the publisher of ads containing representations made by other advertisers (citing Am. [read post]
31 Dec 2015, 4:30 pm
“Marketers and publishers are using innovative methods to create, format, and deliver digital advertising. [read post]
30 Aug 2012, 7:45 pm
Carswell is publishing a new IP and advertising law related text entitled Intellectual Property Perspectives on Marketing and Advertising (Henry Lue). [read post]
23 Sep 2022, 3:30 am
He explains that there are no real checks on online advertising fraud; there are too many intermediaries for advertisers (or publishers) to police in any coherent way. [read post]
19 Jun 2014, 5:55 pm
June 19, 2014 Globe Law and Business recently published a new international advertising law text entitled: International Advertising Law. [read post]
28 Feb 2016, 9:00 am
Bloomberg BNA Electronic Commerce & Law Report published “Social Media Considerations for Real Estate Companies” authored by Olshan Partners Andrew Lustigman and Mary Grieco. [read post]
19 Apr 2008, 5:06 am
Intermediaries need to report to publishers and advertisers how many ads they served to figure out how much to pay, which means they record impressions and users' IP addresses. [read post]
9 Jul 2012, 6:12 am
Paul Rubin has published an interesting paper on the “Regulation of Information and Advertising” in Competition Policy International. [read post]
16 Oct 2018, 4:54 pm
False advertising is any published claim that is deceptive or untruthful. [read post]
27 May 2011, 3:27 pm
At long last, David Bernstein and Bruce Keller's The Law of Advertising, Marketing and Promotions is being published. [read post]
8 Oct 2017, 9:00 am
Digital Business Lawyer Publishes Article by Andy Lustigman on the FTC’s COPPA Compliance Update Read More › Tags: COPPA, COPPA FTC Olshan Advertising Marketing Promotions Privacy, FTC [read post]
5 Feb 2019, 5:15 am
New study published in the Journal of the American Medical Association states drug advertising has skyrocketed across all mediums over the years. [read post]
9 Jul 2009, 9:37 pm
The Advertising industry recently published self-regulation guidelines for "behavioral advertising," i.e. advertising that is targeted to the user based upon data regarding that user’s activities across various Web sites. [read post]
1 Dec 2015, 2:06 am
Abstract: "Self-publishing our electronic casebook, Advertising and Marketing Law: Cases & Materials, wasn’t some... [read post]
2 Jul 2009, 10:47 am
On July 2, 2009, five marketing industry associations jointly published a set of voluntary behavioral marketing guidelines entitled “Self-Regulatory Principles for Online Behavioral Advertising. [read post]
31 May 2019, 6:17 am
So what does it mean to “officially publish” an advertisement in Pennsylvania? [read post]
