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14 Jan 2022, 2:57 pm by Chris Dreyer
From legal fiction to writing guides to insights from seasoned lawyers, there’s no shortage of best books for lawyers out there. [read post]
28 Oct 2021, 8:20 am by Chris Dreyer
Video reigns supreme as the most popular medium for marketing, and today, about 86% of businesses use video as part of theirs. [read post]
18 Mar 2022, 5:56 pm by Chris Dreyer
Every criminal defense law firm benefits from reaching new clients, but how do you know what strategies work? [read post]
1 Sep 2022, 4:00 pm by Chris Dreyer
With over two billion active users, Instagram is a great place for attorneys to find potential clients. [read post]
29 Mar 2023, 3:01 pm by Chris Dreyer
When someone lands on your website, it’s important to build a connection with them as quickly as possible. [read post]
27 Jan 2023, 1:11 pm by Chris Dreyer
Facebook is a powerful lead generator for law firms thanks to its large user base and ad toolsets. [read post]
20 Jan 2023, 7:21 pm by Chris Dreyer
A law firm’s marketing strategy is a set of coherent and integrative choices that sets a law firm up to win in the market they’ve chosen to compete in. [read post]
9 Dec 2022, 10:48 am by Chris Dreyer
Instagram may seem overwhelming for lawyers. [read post]
2 Dec 2022, 1:44 pm by Chris Dreyer
Lawyers today have way too much to do, and juggling all those balls in the air at once could be blocking you from higher profitability. [read post]
11 Feb 2022, 11:11 am by Chris Dreyer
The most significant change to Google’s local search algorithm since 2016 is now live. [read post]
16 Dec 2022, 1:11 pm by Chris Dreyer
The key to a successful lawyer-client relationship is trust, which needs transparency and consistency. [read post]
3 Feb 2023, 9:03 am by Chris Dreyer
Business development is an important business function of all law firms. [read post]
12 Nov 2021, 8:00 am by Chris Dreyer
Bottom of funnel (BOFU) content is like your closing argument that convinces the jury of your argument. [read post]
18 Jan 2023, 12:53 pm by Chris Dreyer
Looking for something new to add to your reading list this year? [read post]
6 Jan 2023, 1:49 pm by Chris Dreyer
These are the online marketing goals you need to achieve if you want to win: You need to get people to trust you You need to stand out from the competition If you want to achieve these goals, ask yourself the following question: “What would have to be true _______? [read post]
6 Jan 2023, 12:53 pm by Chris Dreyer
Finding leads is a challenge, but you can make it easier. [read post]
3 Apr 2023, 12:44 pm by Chris Dreyer
It’s no secret that lawyers have to create a ton of documents during the course of their work. [read post]
2 Sep 2022, 3:16 pm by Chris Dreyer
Note: If you’re looking for a quick list of personal injury blog topics, click here to quickly jump to them at the end of this article. [read post]
8 Mar 2023, 2:38 pm by Chris Dreyer
Instagram is the fourth most used social media platform in the world. [read post]