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23 Feb 2012, 11:05 am by The Editors
We’re giving away two tickets to the Ball, including airline tickets and two nights accommodation in NYC. [read post]
14 Aug 2012, 7:47 am by David Zaring
But I think this obsession with the Mittelstand may be branding more than anything else. [read post]
3 Aug 2017, 4:12 am by Edith Roberts
Varsity Brands, Inc., which held that a feature of a useful article is copyrightable if it can be perceived as a separately protectable work. [read post]
29 Jul 2014, 10:33 pm
China’s animal testing requirement means that our clients must choose between (1) not shipping their products (in large quantities) to China, (2) conducting animal testing on their products in China so as to secure government approval for their sale in China, or (3) re-branding their products for China and conducting animal testing on them. [read post]
29 Oct 2013, 7:22 am by Eric Goldman
Numerous high-end luxury brands had multiple stores within blocks of each other–in some cases, on every block, both sides of the street. [read post]
29 Feb 2008, 7:46 am
For some New Yorkers, the entire police department 'stands in the dock with the three indicted detectives, branded as out of control.' Statistics show that New York City police officers as a group are more restrained than ever in drawing their guns. 'They're consistently going down,' said Richard Aborn, president of the Citizens Crime Commission, which studies crime and police procedures. [read post]
20 Aug 2009, 7:59 am
 Otherwise, your plan to "prefix" your way to brand identity is not going to fly and will only lead to a mailbox full of cease and desist letters,  [read post]
2 May 2007, 2:28 pm
We're curious: What do ATL readers think about the Imus firing? [read post]
1 May 2012, 6:16 pm by Geri Haight
 Many business (and their trademark counsel) are anxious to review the list of which .BRANDS and .GENERICS have been applied-for. [read post]
15 May 2024, 12:46 pm by Yosi Yahoudai
That’s why we’re making waves in burger chain drive-thrus, serving up our delicious new Cheeseburger Melt for all you burger lovers out there. [read post]
8 Aug 2011, 2:43 am by 888redlight
By far, the most important Google Alerts to set up is for you, your company, brand name, product name and/or any key employees. [read post]
16 May 2016, 3:04 am by Edgar (aka MrConsumer)
Only in marketing can getting less per roll mean you’re getting more. [read post]
25 Oct 2009, 3:06 pm
PR professionals would be keen to focus on the sociology of internet communities more than their need to disseminate information.Participation with social networks (Facebook), micromedia (Twitter) and facilitating those channels to reach PR objectives is more about communicating with people, not at them.As PR professionals participate in communities and tell brand and product stories, they're also in a position to listen to customers and gain valuable insight into the effect… [read post]
12 Nov 2010, 8:14 am by Larry Bodine
If you're wondering which meeting all the CMOs and marketing partners go to -- this is it. [read post]
27 May 2011, 5:30 am by Gene Takagi
They're equally, if not more important, than for-profit boards. [read post]
16 Aug 2021, 5:00 am by Marc Cerniglia
When you form a habit, routine, or ritual, you’re essentially creating a new set of associations. [read post]
1 Feb 2011, 4:15 am
Future Goals You're Working Toward: Getting more trial experience under my belt and getting more involved in the DCBA. [read post]
10 Feb 2018, 8:56 pm by Bill Marler
We’re not talking about a spider or a bug or even a little salamander. [read post]