Search for: "Mark Brand"
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8 Oct 2015, 6:00 am
Mark owners spend considerable energy ensuring their vendors, franchisees, etc. adhere to standards of use, service, and production to prevent a weakening of the mark and, ideally, create a brand known for a certain quality. [read post]
31 Oct 2012, 9:30 pm
Bad brands - in legal terms - waste money on registration and in brand protection with letters of demand. [read post]
28 Mar 2016, 8:00 am
A basic recommendation is that branding documents have notations and ideas around colors, logo type, photo use, trade marking and copyright best practices. [read post]
24 Mar 2011, 10:38 am
In a promising statement for brand owners across Europe, the court adviser suggested that where the synonymy of trademarked names like Interflora are exploited by other companies for online advertising at the expense of consumer clarity, brand owners have the right to challenge this use. [read post]
13 Nov 2017, 10:05 am
Registering a word mark version of your mark, if you only have a design or composite mark registered. [read post]
13 Nov 2017, 10:05 am
Registering a word mark version of your mark, if you only have a design or composite mark registered. [read post]
8 Jan 2012, 5:34 pm
Carlton United's new branding for Pure Blonde is likely to help it in any future trade mark protection or related legal action. [read post]
3 Jan 2019, 2:15 am
A company's name, trademark or service mark, trade dress and website domain name are often its most important and valuable assets, and this applies as well to companies with lesser-known brands since social media has provided them with a platform to reach a worldwide audience. [read post]
25 Mar 2008, 7:07 am
The Brand Center is online here. [read post]
6 Aug 2007, 4:15 am
On 11 August 2004 Fosters' Australian lawyers filed trade mark application number 1015213 for its new beer brand, Carlton Pure Blonde . [read post]
23 Aug 2015, 10:23 pm
And, it probably costs more dollars to protect an inherently weak brand and mark over a strong one. [read post]
6 Oct 2017, 4:30 am
The Sportswear case stated that a federal registered service mark does not have to register that mark for goods to “establish the unrestricted validity and scope of the service mark, or to protect against another’s allegedly infringing of that mark on goods. [read post]
12 Jul 2017, 8:05 am
In addition to filings for their BRANDLESS mark and even BRANDTAX, they also filed an application last month for the following “white rectangle with rounded edges” mark. [read post]
13 Nov 2023, 3:40 pm
What does all this mean for brand owners? [read post]
13 Nov 2023, 3:40 pm
What does all this mean for brand owners? [read post]
27 Jun 2007, 4:15 pm
Mark Merenda of Smart Marketing posted this first in a series of videos on lawyer branding. [read post]
26 Aug 2016, 6:34 am
Starting with a commercially weak mark will entitle your brand to a narrower scope of protection. [read post]
28 Mar 2022, 2:17 am
Ensuring that a business holds all rights to enable it to make full use of its trade mark should be front of mind in any branding consideration. [read post]
28 Mar 2022, 2:17 am
Ensuring that a business holds all rights to enable it to make full use of its trade mark should be front of mind in any branding consideration. [read post]
25 Jan 2013, 8:12 pm
The key of the search is determining if this new mark might be so similar to an existing brand in the marketplace that there is a likelihood of consumer confusion as to the source of the product or service. [read post]
