Search for: "In re Mellman"
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10 Aug 2012, 4:00 am
However, with all of the snark, innuendo, text speak, the age and political leanings of its typical users and the 're-tweeting does not equal endorsements' as well as the 140-character compression that defines the site, I have a hard time seeing the value in this gauge. [read post]
2 Aug 2012, 11:02 am
With more and more political talk happening online, Twitter, with the help of data analyst Topsy and polling firms Mellman and NorthStar (left-leaning and conservative, respectively), has found a way to extract some meaning from those conversations and share this information with prospective voters every single day (Twindex will be updated every day at 8pm ET). [read post]
18 Jul 2012, 1:50 pm
Finally, it already appears that we're seeing this dynamic play out again in 2012. [read post]