Search for: "State v. Steckel"
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17 Oct 2016, 10:48 am
., LLC v. [read post]
2 Feb 2010, 7:52 am
More on Baze v. [read post]
2 Feb 2010, 8:33 am
Jackson v. [read post]
2 Mar 2010, 10:04 am
Doctor’s Associates, Inc. v. [read post]
24 Oct 2014, 1:11 pm
Exxon survey: Nike v. [read post]
29 Feb 2024, 7:15 pm
Steckel, eds., The Cambridge Handbook of Marketing and the Law (2023). [read post]
21 Oct 2022, 8:30 am
That is what trade dress protection can accomplish.In their fascinating new essay, "The Coca-Cola Bottle: A Fragile Vessel for Building a Brand," which is forthcoming in Legal Applications of Marketing Theory (Gersen & Steckel, eds), Jacob Gersen and Scott Hemphill tell the history of how The Coca-Cola Company (hereafter "Coke") secured lock-tight trade dress protection in the distinctive shapes of its bottles. [read post]
3 May 2019, 8:32 am
Jacob Gersen & Joel Steckel, Harvard Law & NYU Stern, Conference IntroductionSteckel gave a talk on dilution years ago and RT tore him apart (sorry!) [read post]