Search for: "The Gatorade Company"
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18 Nov 2010, 3:19 pm
Nobody rushes on the field and dumps Gatorade on them (laughter) when you win a science award. [read post]
16 Nov 2010, 2:09 pm
Otherwise, Gatorade would have had an intangible property interest in information about Tiger Woods’ marital infidelities. [read post]
1 Nov 2010, 5:40 pm
The companies, headquartered in Torrance, California, operate the "sole nationally recognized men's and women's U.S. professional beach volleyball tour. [read post]
16 Jun 2010, 3:30 pm
Need to avoid risks the company isn’t willing to take.Dr. [read post]
1 Jun 2010, 3:00 am
Gatorade is a perfect example of this. [read post]
28 May 2010, 9:50 pm
Similar results in other fields: health products (Gatorade), personal care (protein-base shampoo), sports equipment (mountain bike, mountain-climbing piton), apparel (sports bra), food (chocolate milk, graham cracker crust), etc. [read post]
19 Mar 2010, 11:59 am
And you run it without stopping, and slow down every few miles only to gulp down Gatorade or water. 2. [read post]
14 Feb 2010, 10:00 pm
" This particular marketing pitfall was illustrated by probing the Gatorade label last May. [read post]
12 Jan 2010, 2:00 am
Gatorade has had a lot of branding problems in the last few years (see here and here). [read post]
5 Jan 2010, 2:00 am
In the final paragraph of my last blog, I noted that PepsiCo CEO Indra Nooyi said the company is planning a “massive Gatorade transformation” for 2010. [read post]
20 Dec 2009, 10:00 pm
You may recall the Gatorade v. [read post]
20 Dec 2009, 10:00 pm
Powerade false advertising lawsuit filed by a Pepsico entity (Stokely-Van Camp, Inc.) against rival The Coca-Cola Company back in April, discussed here (with a copy of the complaint). [read post]
9 Dec 2009, 1:45 pm
The unintended consequences for the company can be quite high. [read post]
9 Dec 2009, 1:45 pm
As of today, only Gatorade has dropped Tiger by discontinuing its Gatorade Tiger Focus line of energy drinks, and Gatorade claims that this decision was made months before this recent incident. [read post]
4 Nov 2009, 2:00 am
On October 1st, PepsiCo CEO Indra Nooyi said the company is planning a “massive Gatorade transformation” for 2010. [read post]
23 Aug 2009, 11:21 pm
And, if Gatorade Gum returns to the scene, it may have to consider G & Design, G-1, at least, before assuming it automatically may truncate to G for chewing gum. [read post]
20 Aug 2009, 9:10 am
., Gatorade vs. [read post]
9 Aug 2009, 11:10 pm
As you will see, the Court's opening paragraph telegraphed its critical view of Gatorade's claims: This is a case about an advertising battle between two major consumer products companies over one company's comparison of its beverage to human sweat. [read post]
6 Aug 2009, 10:01 am
The Coca-Cola Company et al., Case No. 09-03741 (S.D.N.Y. [read post]
18 May 2009, 9:26 am
Experiences with Food Import Violations in New York State 10:00 Break Industry Panel: 10:30 Gale Prince, Food Product Safety Pioneer, Moderator 11:00 Dale Morton, Director of Food Safety Programs, Quaker Tropicana Gatorade and Pepsi Cola North America 11:30 Joe Shebuski, Director, Global Food Safety Products and Processes, Department of Food Safety and Regulatory Affairs, Cargill, Inc. [read post]
