Posts tagged with: "keywords"
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13 Feb 2011, 9:37 pm
Court of Appeal has upheld a lower court decision involving Google AdWords and claims of misleading keywords. [read post]
16 Mar 2009, 9:32 am
Prof Goldman tallies Utah's (and 1-800-Contacts) war against keyword advertising (disclosure - I have represented clients who have been adverse to 1-800-Contacts). [read post]
1 Sep 2023, 9:00 am
Do these concepts still serve us adequately as keywords in this task? [read post]
13 Dec 2010, 2:16 am
The Advocate General of the European Court of Justice issued an interesting Opinion on the dispute L'Oréal vs. eBay relating to the purchase by eBay of keywords (e.g. [read post]
8 Oct 2020, 6:53 pm
But a recently unsealed court document found that investigators can request such data in reverse order by asking Google to disclose everyone who searched a keyword rather than for information on a known suspect…” [read post]
12 Jul 2010, 4:56 am
Google decision, the European Court of Justice (the "ECJ") has issued another interesting decision on the use keywords in search advertising systems (e.g. [read post]
9 Apr 2009, 9:02 am
But in this case, the court examines the real nut of the advertising keyword debate. [read post]
21 Jun 2008, 8:03 am
Keyword Advertising, der suchwortabhängigen Bannerwerbung auf den Seiten von Suchmaschinenbetreibern wie Google oder Yahoo! [read post]
13 May 2022, 12:27 pm
Geofence and reverse keyword warrants completely circumvent the limits set by the Fourth Amendment. [read post]
29 Jun 2011, 2:59 pm
Law Firm Not Liable for Purchasing Competitor’s Name as Keyword to Drive Traffic to Own Website [read post]
25 Mar 2010, 5:05 am
It's another AdWords case, involving Google's "paid referencing service" which enables any economic operator, by means of the reservation of a keyword, to place a link to its own advertisement which is flagged as a "sponsored link", when the user of its search engine employs that keywords as a search term, in addition to the "natural results" of the search which the user gets irrespective of whether the keyword is an… [read post]
11 Feb 2014, 5:43 am
More keyword advertising... in a decision of 27 June 2013, which only has been published recently, the German Federal Court of Justice has further clarified its case law on keyword advertising (case reference: I ZR 53/12 - Fleurop). [read post]
27 Jan 2007, 5:48 am
Too bad, because the difference between keyword searches that get the goods and those that fail hinges on thoughtful preparation and precaution. [read post]
19 Nov 2013, 9:10 am
___ My recent Tertium Quid blog posts on keyword advertising lawsuits: * More Evidence That Competitive Keyword Advertising Benefits Trademark Owners * Suing Over Keyword Advertising Is A Bad Business Decision For Trademark Owners * Florida Proposes to Ban Competitive Keyword Advertising by Lawyers * More Confirmation That Google Has Won the AdWords Trademark Battles Worldwide * Google’s Search Suggestions Don’t Violate Wisconsin Publicity Rights Law *… [read post]
14 Mar 2011, 11:41 am
Why is keyword research so important? [read post]
11 Apr 2013, 8:00 am
Related Tertium Quid posts: * Amazon's Merchandising of Its Search Results Doesn't Violate Trademark Law * Buying Keyword Ads on People's Names Doesn't Violate Their Publicity Rights * With Its Australian Court Victory, Google Moves Closer to Legitimizing Keyword Advertising Globally * Yet Another Ruling That Competitive Keyword Ad Lawsuits Are Stupid--Louisiana Pacific v. [read post]
4 Aug 2010, 2:05 pm
The Internet giant Google said that it would change its search policy for most of Europe to allow advertisers to buy and use terms that have been trademarked by others as keywords. [read post]
27 Sep 2013, 7:50 am
” Research questions: how often are TMs bought as keywords, and who is buying them? [read post]
16 Dec 2015, 10:00 am
One widely utilized strategy is to implement a pay-per-click advertising campaign, such as with Google’s AdWords, so that ads for your law firm show up next to or above the results of related keyword searches. [read post]
7 Dec 2019, 9:15 am
Businesses often resort to placing keywords in the html code of a web page, meta tags, or in contextual advertising templates for promoting their products on the internet. [read post]
